MARKETING SCORES
A predictive scoring model that determines the likelihood of users taking key actions, such as applying for a loan, subscribing, or churning.
A predictive scoring model that determines the likelihood of users taking key actions, such as applying for a loan, subscribing, or churning.
The choice of 150+ financial companies, banks and fintech unicorns
Marketing Scores leverage behavioural and device data to predict user intent, helping businesses tailor engagement strategies in real time.
Higher campaign conversion rates
Stronger customer engagement with personalised offers
Reduced churn through proactive targeting
Testimonials
Better scores based on alternative data to complement your existing risk models and underwriting processes
Regional Partners
Integration Type:
Mobile SDK
Solutions Used:
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Digital Lenders
AsiaKredit provides a ground-breaking fast and convenient consumer loan product through a mobile app to Southeast Asia’s half a billion unbanked.
Integration Type:
Mobile SDK
Solutions Used:
Vadym Kryvoviaz
Chief Risk Officer
"As the Chief Risk Officer of a digital lender operating in a country where credit bureau penetration is low, we were faced with a significant challenge in identifying creditworthy customers. That's when we discovered credolab's risk scores based on smartphone data. Using credolab's risk scores allowed AsiaKredit...”
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Loan Management
Integration Type:
Mobile SDK
Solutions Used:
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