IMPROVE 
MARKETING

Credolab's cutting-edge solutions help marketing teams improve the effectiveness of their approach by utilising real-time insights derived from device and behavioural biometric metadata. Enhance marketing strategies by providing deep insights that improve conversions through more accurate customer personas rather than just segments. Enable a more personalised approach and reduce churn and dormancy.

The choice of 150+ financial companies, banks and fintech unicorns

We help you

Improve Conversions

Enhance targeting and the probability of a positive user response by focusing on user intent rather than relying on generic, one-size-fits-all messages

Know Your Customers Better

Gain deeper insights into your customers by building detailed personas rather than relying solely on broad segments

Reduce Churn and Dormancy

Ensure continued user engagement and satisfaction with behavioural signals that help you detect churn and dormancy before it is too late

Proven results

Better insights and score that complement your existing marketing processes and strategy

Up to 50%

Increased in cross-selling uptake

Up to 73%

Less un-installations after 3 days

Up to 28%

Decreased cost of acquisition

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Case studies

Better data and scores that complement your existing risk, fraud, and marketing processes

Digital Lenders

A rapidly growing online and mobile lending platform focused on customer journey, superb risk technologies and data science.

Integration Type:

Mobile SDK

Solutions Used:

Irina Skipare

Regional Chief Risk Officer

"Credolab has been a strong partner in our mission to provide accessible and responsible lending solutions to the ever evolving needs of millennials and Gen z customers in emerging countries. Since 2021, our collaboration with Credolab has been nothing short of exceptional....”

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Other

Maisha Microfinance Bank is the 13th bank to be licensed by Central Bank of Kenya (CBK) as deposit taking entity (Microfinance bank) to offer banking service. Since its inception, the bank has grown tremendously over the years.

Integration Type:

Mobile SDK

Solutions Used:

Nicholas Mutua

Head of Credit and Operations

"I'd recommend Credolab's behavioural data solution to any bank trying to enhance the way they do a credit risk assessment. By leveraging their expertise and unique source of data, we have improved our risk management processes and onboarded better-quality customers...”

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Reduce cost of risk

Eliminate fraud

Improve marketing